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Toyota Becomes New Olympic Sponsor

Toyota just scored one of the biggest sponsorships around: the Olympic Games. Toyota’s president Akio Toyoda announced the automaker’s new position as a Olympic Partner last month. The partnership will begin next year and run through the 2024 games.

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Toyota's First Fuel Cell Assembly Line Opens

Toyota has just opened its first assembly line for its new fuel cell sedan: the Mirai. Debuting last year, the Mirai is the first mass produced sedan to incorporate hydrogen fuel cell technology. Hydrogen fuel has become the next big thing in green cars across all automakers, due to its water vapor-only emissions.
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