Electrified Trailblazer: The Toyota Prius Marks 25 Years in the U.S.

Toyota Safety Sense exists because Toyota prioritized safety well before launching one of the world’s most respected driver-assist systems. The company maintains a dedicated division focused on advancing safety technology. In 2011, Toyota established the Collaborative Safety Research Center (CSRC) to concentrate its efforts on mobility safety. Since then, the CSRC has partnered with universities, hospitals, and experts to explore ways to reduce crash injuries, better understand driver behavior, and prevent accidents.
The recent SEMA Show was an unforgettable event, thanks to Toyota's Ultimate Tailgate Tundra. While innovative products are a staple at the Specialty Equipment Market Association (SEMA), few have captured fans' hearts like this extraordinary tailgate truck. Whether you're passionate about tailgating parties or just love cool trucks, this is one you won't want to miss.