Entering its fourth consecutive season as the official automotive sponsor for the NFL, Toyota is kicking off a campaign aimed at celebrating the future stars of the gridiron.
Entering its fourth consecutive season as the official automotive sponsor for the NFL, Toyota is kicking off a campaign aimed at celebrating the future stars of the gridiron.
As a premier global automaker, Toyota continues to deepen its dedication to environmental preservation. On an upcoming episode of Bloomberg Television’s "Earth with John Holden," Toyota Motor North America will discuss its ongoing programs aimed at supporting a cleaner automotive industry.
Major headlines are emerging from Toyota's San Antonio operations. In July 2026, Toyota Motor North America shared plans for a $3.6 billion investment to expand their San Antonio plant, creating new jobs for people interested in building Toyota’s future lineup.
Toyota appreciates that solar power will be central to our collective future. Operating as a cleaner alternative to the fossil fuels that defined the previous century, solar energy is crucial for environmental care. To honor this novel and sustainable energy source, Toyota has showcased the Vivid Solar Sculptural Display, which visitors can now experience at its Research & Development hub in Michigan.
As seasonal patterns change and summer temperatures climb to record highs, routine car care transforms from an ordinary checklist item into a critical safety necessity. Severe summer heat hastens part wear, lowers core fluids, and places incredible stress on your motor and mechanical components. Neglecting this seasonal preparation greatly increases the odds of sudden car trouble, component failures, and highway blowouts. Keeping your car safe from extreme weather requires a strategic, proactive maintenance plan.
As the winter chill fades, spring offers an ideal opportunity to focus on your vehicle's condition. The harsh conditions of the colder months often result in hidden wear that, if left unaddressed, could compromise your car’s reliability. Scheduling a thorough seasonal inspection is the best strategy to guarantee your vehicle is prepared for upcoming adventures and warmer weather.
The rise of the EV market is bringing consumers new innovations in both vehicle performance and charging infrastructure. Toyota and Lexus have entered a new partnership with Treehouse, a software-based operating system, to make home charging installations simple and convenient for hybrid and EV owners.
Stepping onto a stage can change a child's life forever. Toyota is facilitating those life-changing moments through a $75,000 partnership with Music Will, bringing the spotlight to students who deserve to be heard.
Toyota fans have a new reason to be excited with the debut of "Tea Time," a brand film starring King Bach and the Corolla Cross Hybrid. This project highlights the ongoing and successful creative collaboration between the celebrity and the automaker. The film brings a fresh, comedic perspective to the hybrid SUV market.
The 2025 espnW: Women + Sports Summit in Ojai, CA, was an inspiring and memorable event for women athletes as well as for Toyota. Celebrating the 10th anniversary of the Toyota Everyday Heroes program, the company recognized girls and women who are making meaningful contributions in sports. Each honoree received a $15,000 award to honor their accomplishments.